Episode 2

Household gadget

A product based on rubbish trumped one which was simply rubbish as the teams were tasked with designing and pitching a new household gadget. The girls were caught napping – literally, in Maria’s case – as their Splish Splash wipeable bath screen failed to make a splash, while the boys’ Eco Press rubbish composting bin saved the day while helping to save the planet.

The boys rallied around Duane’s idea and rode it to victory despite a number of internal disagreements. By contrast, nothing seemed to go right for the girls. They lacked ideas, eventually settled on a weak concept and then made a mess of both their financials and their pitches, with project manager Jane attempting to secure an initial order for an unfeasibly high one million units while offering an impossible gross margin of 240%.

In the boardroom, Maria came under fire for her overall lack of contribution, typified by an embarrassing moment in the car when she was caught falling asleep – or, as she attempted to call it, “thinking”. She quickly found her sweet dreams turning into a nightmare as Sugar condemned her to sleep with the fishes, Luca Brasi-style. You snooze, you lose.

In the press:
  • Tom Gearing consistently speaks up with common sense in a non-threatening manner. He is one of my favourites.
    Claire Young
    26th Apr 2012
  • What an enigmatic bloke! He is very quietly spoken with remarkable composure, which means that when he does talk people listen to him. And he is bright, a strategist, thoughtful.
    Nick Hewer
    The Radio Times
    19th May 2012
  • Is this man, Tom Gearing really a candidate? He belongs on the pages of omg! He's got that sultry stare perfected already.
    OMG from Yahoo!
    13th Mar 2012
  • Tom shot to stardom for being the best dressed man on television (pretty much single handedly bringing back the tie clip in the process), but more poignantly for showing business wisdom and entrepreneurial nous way beyond his years.
    Christopher Warren-Gash
    16th Jul 2012
  • Entrepreneur, wine connoisseur, heartthrob and TV star. The traits of Tom Gearing make the 23-year-old sound more James Bond than Apprentice...
    27th Jun 2012
  • Tom was in control and implemented a risky strategy of quality and desirability of product over quantity. This proved to be a winning strategy and his experience shone through...Tom understood the task and remained confident with the risks he took. Demonstrating drive and determinism as well as competitiveness and knowledge
    Phil Sheridan
    The Telegraph
    12th Apr 2012

Latest news:

Tom chats to Joe Forrester

Monday 11 Jun 2012

In this interview, Apprentice 2012 runner-up Tom Gearing chats to Joe Forrester about his time on the hit business show.

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